About Us

Coupled with over 12 years in the financial industry, Emefa spent countless hours displaying her passion and desire to serve others. Her service included helping people execute their purpose, organizations fulfill their mission and businesses improve efficiencies. As she journeyed through her career and labored voluntarily, she realized that her work was not only a passion but a “dream to be realized”. In 2009, she founded C.H.O.I.C.E. and built a team of people who were willing to commit to others and believed enough in the community to “be a resource and give back”. Influenced by the organization’s foundation, volunteers willingness to serve, a leader with a creativeness and innovative spirit, C.H.O.I.C.E. is growing into the resource based platform that was envisioned by Emefa. After raising her son in Birmingham, Alabama and seeing him through his first year of college, Emefa kept her commitment to God. She relocated back to her hometown of Uniontown, Alabama with one mission-“to make a difference”. She often shares that her decision was a “leap of faith after realizing that her success was not measured by her salary but her impact.” Emefa’s attitude of hope drives her level of perseverance and strengthens her ability to overcome life’s greatest challenges and highest obstacles.